01Challenge
For this particular event, we needed to build a venue from scratch to create the ultimate bespoke hospitality experience – The Adidas Breakfast Club!
We started with the structure and designed a beautiful bell tent, finished with polished wood flooring, giant TV screens, club house inspired décor and a huge Barista bar as the centre piece – with any build, we need to think about all essential elements such as installing power, generators, kitchens – basically the works!
The process includes multiples site visits, planning and risk assessments to sign off the plans.
Once the initial plans were finalised, we started to look at all the branded décor. With tight timelines, the team worked hard to design all the pieces from concept to delivery including a giant golf course, foliage wall with a giant Adidas logo made from 2000 golf T’s and a giant freestanding Adidas logo made from 1800 golf balls – we like to go big!
We work with the best in the business when it comes to catering with every detail thought out – the menu included fresh barista coffee and freshly cooked hot breakfast from our team of chefs.
It wouldn’t be a Square Fish event without all the extra touches such as branded napkins, straws and pillows.
02Delivery
The event teed off to a flying start, once guests entered, they were greeted by our barista team serving coffee, ice lattes and refreshments. Our team of chefs were on hand to cook hot breakfasts along with freshly made bakery goods.
Guests could relax in the lounge areas, take part in competitions with our Putter Challenge or learn about new products and watch the live stream on the giant TV.
The event ran for 5 days with a great atmosphere each morning and even some sunshine!
Feedback
The feedback has been incredible from all guests attending and from our fabulous client, Adidas. We pride ourselves on attention to detail, creativity and communication – to hear such wonderful feedback from both sides was just brilliant.
Roll on the next one! 🙂
